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BlackBerry and Nokia Attempt Comebacks With Some Throwbacks (BBRY, NOK)
Finnish company HMD Global, which is the exclusive licensee of the Nokia brand,
launched three new smartphones at the MWC and relaunched the 3310 model.
The new Nokia 6, Nokia 5 and Nokia 3 Android smartphones are priced at 229 euros, 189 euros
and 139 euros respectively and give the premium smartphone market a wide berth.
(See also: Nokia 6 Sells Out In China Within a Minute)
The 3310 may just be an attempt to reignite nostalgia, but it’s the other three models that HMD hopes will make it a serious contender in the market.
(See also: BlackBerry Launches Patent Lawsuit Against Nokia)
This is the first BlackBerry model released under its new brand and licensing strategy.
This will enable our resources to focus all efforts on providing state-of-the-art security software for devices
and the enterprise of things, as well as work on other critical areas of the company,” said the company in a blog post in December.
All four phones will be made available in the second quarter of this year,
but it’s unclear if the 3310 will work in the U. S. since it uses 900 MHz and 1800 MHz frequencies which have been phased out here.
“Nokia phones stir real emotions; people know them for their beautiful design and craftsmanship, together with a built-to-last quality
that you can rely on,” said Juho Sarvikas, Chief Product Officer of HMD Global.

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